Where does your data go when you use AI?
That is the first question to ask, and it is settled before a line is written. Three answers are possible, and we set them out explicitly at the scoping stage. A consumer online service: your data goes to a vendor, often outside the European Union, and the terms of use do not always rule out reusing it. That is what a great many employees do today, without their employer knowing. A professional offering hosted in the European Union, whose contract explicitly excludes reusing your data to train models. A model run on your own infrastructure, where no data leaves your network.
The right answer depends on how sensitive the data in the use case is, not on a matter of principle. Sorting sales email and analysing medical records do not call for the same judgement.